Graham Potter warned there will be "awkward conversations" ahead at Chelsea after the signing of Enzo Fernandez capped a staggering spending spree.
The head coach can register just three of the seven new recruits for his Champions League squad, ahead of the last-16 tie against Borussia Dortmund, while even in the Premier League it will be difficult to keep players happy.
Chelsea have stars coming back from injury, to add to the sudden influx of fresh blood, and the onus is on Potter to shape a team that can win consistently after a stuttering start to his Blues career.
Owner Todd Boehly brought in Fernandez from Benfica on deadline day, with the World Cup winner joining the long list of arrivals at Stamford Bridge, after Chelsea also acquired Mykhaylo Mudryk, Benoit Badiashile, Andrey Santos, David Datro Fofana, Joao Felix and Noni Madueke.
Potter described Argentine midfielder Fernandez as "a fantastic player" and "an impressive young man", adding: "I'm excited by the second part of the season we have here, happy the transfer window's closed, and we can move forward and work with the players."
Chelsea had to inform UEFA by the end of Thursday about their squad choices for the Champions League knockout stage, and Potter said some players would inevitably be disappointed to miss out.
Loanee Joao Felix, fresh from arriving from Atletico Madrid, was described by Potter as being "in contention", but the coach would not commit any further on his choices.
"Of course, there's going to be a few awkward questions, that's the reality of where we are," Potter said. "A few awkward conversations because only 11 can play and only a certain amount can be in squads, so there's always going to be ones that are disappointed.
"It's about being as honest and open and transparent as you can and create an environment where you respect that people want to play, and respect the fact that players want to compete and help the team, but they have to be patient and make sure they're ready to play and perform and help us win."
Potter's Chelsea sit 10th in the Premier League, already 10 points behind fourth-placed Manchester United with 18 games left to play.
Their hopes of a top-four Premier League finish look bleak, but Potter will be expected to send Chelsea shooting up the table now he has ample resources.
"Everybody that's been in this room in the last four months, the word we've always spoken about is pressure, so that's not going to change," Potter said, speaking at Chelsea's press conference ahead of Friday's game against Fulham.
"Clearly, if you spend money, the external noise goes up. I understand that. Spending money is one thing, but you need to be able to align them, make the right decisions and provide a culture, a team, an environment.
"It's not the amount you spend on its own that gets success, it's more than that.
"Challenge is the right word, but I'm certainly not complaining about it. It's exciting. It's a test for me and the staff, but it's an exciting one.
"We've got a lot of really good players and we have to create an environment where there's healthy competition and they can push each other and understand there'll be frustration at times."
Potter says Chelsea have "tried to build something for the now and for the future", and he said he was "calm, calm" on deadline day as club officials negotiated to complete the Fernandez deal.
"I'm very, very pleased because we've got a fantastic player, and I'm looking forward to working with him," Potter said. "I spoke to him. My Spanish isn't great and his English isn't great, so we needed a translator, but we'll get there."
Hakim Ziyech's move to Paris Saint-Germain collapsed late on Tuesday, meaning he will stay with Chelsea, and Potter said the former Ajax winger would be "an important player for the rest of the season".
Saudi league can be one of the world's best, claims Ronaldo
Cristiano Ronaldo is confident the Saudi Pro League can become one of the world's best competitions in the years to come.
The Portugal captain joined Saudi Arabia's Al Nassr in the aftermath of the 2022 World Cup, with his second spell with Manchester United brought an abrupt end prior to the tournament in Qatar.
A free agent after the Selecao's quarter-final exit at the hands of Morocco, Ronaldo promptly moved to the Middle East and has quickly settled, scoring nine goals in eight Pro League appearances.
While widely considered a weaker league than those in Europe, Ronaldo believes those matches have prepared him for Portugal duty and expects the reputation of the Saudi top flight to improve in time.
"I feel really good," he said ahead of Portugal's Euro 2024 qualifier against Liechtenstein. "That's why I'm here. If I didn't think so, I wouldn't be.
"I'm in a very competitive league. They should look at the Saudi championship differently.
"Obviously, it's not like the Premier League, I'd be lying if I said it was, but it's competitive. I'm surprised by the strength. It has good teams, it is balanced, the Arab players are good, the foreigners give quality.
"Possibly it will be, in five to six years' time, if they continue this plan, the fourth or fifth most competitive league in the world."
Ronaldo's return to United had not ended well as he fell out with Erik ten Hag and fired shots at the club in a no-holds-barred interview while still contracted at Old Trafford.
"Sometimes you have to go through a few things to see who's on my side," he said on Wednesday. "At a difficult stage, you see who is on your side.
"I have no problem saying I've had a bad time in my career, but there's no time for regrets.
"Life goes on and, doing well or not, it was part of my growth. When we're at the top of the mountain, we often can't see what's down.
"Now I am more prepared and this learning was important, because I had never been through this as in the last few months. Now I'm a better man."
Kulusevski unperturbed by Conte comments and still happy to play under Tottenham coach
Dejan Kulusevski did not take offence to Antonio Conte's criticism of his Tottenham side and is still happy to play under the Spurs coach.
Conte labelled his players "selfish" after Tottenham drew 3-3 with Southampton, despite leading 3-1 with 15 minutes to go.
It came just two weeks after Tottenham, who are fourth in the Premier League, exited both the FA Cup and Champions League in the space of a week.
Conte is widely expected to be sacked, but Kulusevski, when asked if he was offended by the coach's comments, said: "No, because I know what I bring to the team every day.
"I know that I prepare myself to do as good as I can, and that's why I can always look myself in the mirror.
“Sometimes I know I don't play good enough, and I can take responsibility for that, but what he said is for him, that's his word.
“I respect him, and he helped me a lot during my career. So, he's still a very important man in our club and in my work.”
Spurs midfielder Pierre-Emile Hojbjerg suggested Conte needed to be "a little more precise" with his words, but Kulusevski believes the players can have few complaints after a poor run of form.
"He was very disappointed, as were us players, and we have to accept that," said the winger.
"We lost all the cups, we went out in Champions League also. So, I know that sometimes we have to be sad and angry, and that's how he took it.
"Somebody else will take another way; we just have to respect his words.”
As unlikely as it now seems, Kulusevski was then asked if he would still be happy to play under Conte and replied: "Yeah, absolutely.”
BREAKING NEWS: Mesut Ozil announces retirement at age of 34
Former Arsenal and Real Madrid midfielder Mesut Ozil has announced his retirement from football at the age of 34.
The former Germany international, who earned 92 caps for his country, also represented Schalke, Werder Bremen, Fenerbahce and Istanbul Basaksehir during his 17-year career.
Ozil was under contract with Turkish side Basaksehir until the end of the season, but he has called time on his playing career due to a number of injury issues.
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