Managing director of the Netball Super League Claire Nelson hopes netball can “capitalise on this moment for women’s sport” as it strives for professionalisation.
England Netball announced last year that the Super League will be relaunched in 2025 with the vision of clubs playing in bigger venues, enhancing live and TV audience experience and providing closer competition.
Professionalisation will also aim to provide “advancements in the elite environment to ensure players can choose and experience rewarding careers in netball”.
Nelson was appointed to her role in April last year having previously worked for Netball Scotland and Strathclyde Sirens and hopes netball can “capitalise” on its moment.
She told the PA news agency: “We have some amazing targets. We talk about our 10-year strategy, but we want to win golds on the world stage at World Cups and we want to build the most competitive, commercially vibrant, captivating league in the world.
“When you look at what we have as foundations, they’re so good and everything we’re doing now is to actually capitalise on this moment for women’s sport, but more importantly for our sport.
“This is a moment for netball, our bounce back post-COVID has seen us absolutely smashing our participation and membership numbers – we’re a big sport.
“We’ve now got this professionalisation opportunity where we can go into bigger arenas and take our sport to more households.”
The Super League is already three games into the 2024 season ahead of next year’s relaunch and Severn Stars and Manchester Thunder are the only unbeaten teams, sitting three points ahead of defending champions Loughborough Lightning.
The sport’s professionalisation ambitions follow in the footsteps of other women’s sports which are continuing to flourish at the highest level and Nelson believes netball is the “biggest untapped opportunity”.
“For me, netball’s the biggest untapped opportunity in women’s sport bar none,” she added.
“We’re in this moment where women’s sport is front and centre, so people are wanting to see, to experience, to consume, to support women’s sport.
“Then what we bring to the table is the opportunity to blank canvas, create this product which actually is an intersect from what happens on a court to what’s happening digitally and how we can become more lifestyle and music and fashion and entertainment, how we can unlock the talent potential in our athletes and tell their stories.”
Domestic professionalisation can only be helped by England’s Vitality Roses, who continue to enjoy success on the international stage.
The Roses earned an historic gold medal at the 2018 Commonwealth Games on the Gold Coast in a dramatic final against Australia and they finished third in the World Cup on home soil in 2019.
More recently, England took silver in their maiden World Cup final appearance in South Africa last year and Nelson believes the Roses are the “pinnacle” of England Netball’s aims.
She said: “This is the beauty of what we do here at England Netball, we’ve got the whole sport, we’ve got international, we’re going to have professional domestic and then we’ve got grassroots and community.
“All of these should be integrated and they should be complementary and that’s what we’re trying to build – this ecosystem of a sport where everyone can enjoy their experience and thrive in it, but the Roses are absolutely the pinnacle.
“I have to get the best performance programme and competition in the Super League because that is going to ensure that we have Roses success on the world stage. Roses success on the world stage makes people want to show up and support.
“It’s all interconnected and it’s all complementary, it makes my job a whole lot easier when we have great performances from these incredible athletes on the world stage.”
Fowler-Nembhard scores 59 as West Coast Fever secure dominant win over New South Wales Swifts to remain unbeaten in in Suncorp Super Netball League
The West Coast Fever delivered a commanding performance against the New South Wales Swifts in the Suncorp Super Netball League on Sunday, maintaining their unbeaten streak with a resounding 75-59 victory. The win marks the Fever's fourth consecutive triumph in the league.
Jhaniele Fowler-Nembhard led the charge for the Fever, showcasing her shooting prowess with an impressive tally of 59 goals from 60 attempts. In contrast, Samantha Wallace-Joseph of the Swifts managed 34 goals from 35 attempts.
The match was evenly poised at halftime, with the Fever holding a narrow 35-33 lead. However, they seized control in the second half, outscoring the Swifts 40-26 to secure a decisive victory.
Both teams displayed high-intensity play from the outset, with the ball swiftly transitioning between players and into the hands of their sharpshooters, Fowler-Nembhard and Wallace-Joseph. The Fever capitalized on their offensive strategies, utilizing precise passing to set up scoring opportunities for Fowler-Nembhard against a formidable Swifts defence.
Although the Swifts showed promise in the second quarter, tightening their defensive pressure and causing turnovers, the Fever regained momentum after halftime. Fowler-Nembhard continued to dominate in the shooting circle, supported by a cohesive midfield effort led by Kelsey Browne.
Defensively, Sunday Aryang played a pivotal role for the Fever, effectively neutralizing key Swifts players and disrupting their attacking flow. The Fever's relentless defensive pressure and cohesive teamwork ultimately propelled them to a convincing victory.
With this win, the West Coast Fever maintain their unbeaten run in the Suncorp Super Netball League, showcasing their championship potential early in the season. The team's performance underscores their depth and skill across all facets of the game, setting a strong foundation for future success in the competition.
Jamaican trio on song as Thunderbirds trounce struggling GIANTS by 20 goals
Jamaica’s trio of Latanya Wilson, Shamera Sterling-Humphrey, and Romelda Aiken-George again produced strong performances, as their Adelaide Thunderbirds team outclassed GIANTS Netball 69-49, at the Adelaide Entertainment Centre, on Saturday.
Aiken-George led from the front with 29 goals from 35 attempts, backed by Lucy Austin, who scored 23 goals from 24, including two super shots, while Lauren Frew (9 goals from 9 attempts), and Georgie Horjus (8 goals from 9 attempts), also got in on the act.
While the shooters were clinical for the most parts, it was the defensive work of Matilda Garrett, Sterling-Humphrey, Wilson and others, that limited GIANTS –the team of another Jamaican Jodi-Ann Ward –in the 20-goal win.
Sophie Dwyer, with 26 goals from 27 attempts, and Jo Harten 18 goals from 24 attempts led the scoring for the GIANTS, while Matisse Letherbarrow got the other five goals.
The Thunderbirds, who entered the contest with two wins and a loss, were always favoured to come out tops, as the GIANTS struggle to find their footing, and are yet to secure a win this season.
With the use of a variety of combinations from her ten-strong roster, Head coach, Tania Obst, ensured GIANTS didn’t stand a chance, as her Thunderbirds team won all four quarters, 18-12, 19-11, 17-13, and 15-13.
Though Jamie-Lee Price was crucial for the GIANTS, doing a wealth of work in both attack and defence for her team, her hard work was not always rewarded as a few shots were missed and unforced errors were made. That, coupled with the fact that Adelaide’s defenders Garrett and Sterling-Humphrey applied intense pressure, made life even more difficult for the GIANTS.
The Thunderbirds’ fine form continued after the half-time interval, while the GIANTS once again struggled to stay in touch with their host. Despite being down, Dwyer’s confidence for the GIANTS didn’t waver and she found her rhythm which was important for the visitors.
However, as it felt like there was a momentum shift, Dwyer broke on the centre pass, giving up much-needed possession, and the positional swap between Wilson and Sterling-Humphrey made life miserable for the GIANTS, as it caused confusion for their shooters in the circle.
The Thunderbirds went into the final period 54-36 up and denied the GIANTS of almost any opportunity to get the ball down court smoothly and easily.
Before the final Power Five, Obst again changed combinations as the Thunderbirds pressed the ascendancy and completed the handsome victory. They now have three wins from four games.
Fowler-Nembhard achieves 8,000-goal milestone in Fever's win over Mavericks; Aiken-George fires Thunderbird over Lightning
Jamaica’s Jhaniele Fowler-Nembhard celebrated another milestone in the Suncorp Super Netball League, as she surpassed the 8,000-goal mark in leading West Coast Fever to an exciting 69-62 victory over Melbourne Mavericks at the John Cain Arena on Saturday.
The ever-reliable Fowler-Nembhard scored a perfect 50 goals from 50 attempts, with support from compatriot Shanice Beckford, who had 18 goals from 16 attempts, including four supershots worth two points each. Olivia Wilkinson contributed the other goal in the Fever’s third-consecutive win.
Meanwhile, the Mavericks scoring was also led by a Jamaican Shimona Jok, who registered 27 goals from 29 attempts before taking up goalkeeper duties. Eleanor Cardwell had 22 goals from 22 attempts, while Gabrielle Sinclair, who sunk six supershots, ended with 13 goals from nine attempts.
The West Coast Fever delivered three quarters of relentless netball, extinguishing any hope of a home victory for the Mavericks on this occasion.
Jhaniele Fowler-Nembhard continued to shine brightly, showcasing her exceptional early season form, as the Fever’s made their intentions clear from the start. However, the Mavericks through Maisie Nankivell and Jok, ensured it remained a tightly contested affair, as they took a three-goal lead 17-14 at the conclusion of the first quarter.
Like they did at the start, the Fever scored four unanswered goals at the top of the second quarter courtesy of intercepts by Jamaican Kadie-Ann Dehaney and Jess Anstiss. Though the Mavericks tried to regain the momentum back, Kelsey Browne’s speed and pressure in centre court, saw Fever control and dominate the contest at 40-32 at the half-time interval.
In a surprising move for the Mavericks, Jok transitioned from goalshoot to goalkeeper with hopes of containing Fowler-Nembhard, and her immediate impact was evident. However, Beckford's precision sinking supershots rendered the move futile.
From there, the speed in attack and high intensity pressure led by Dehaney and Fran Williams in defence, coupled with the accuracy of the shooters, propelled the Fever’s to a 11-goal lead at 54-43 to close the third quarter.
The fourth quarter started in the same vein, as Fowler-Nembhard scored her 42nd goal of the evening and brought up 8,000 National League Goals in the process.
Fever held a 10-goal lead at the start of Power Five, before the Mavericks’ supershot prowess saw them cut the deficit to five, but the Dan Ryan-coached Fever’s held their own to close out the win.
Elsewhere, Adelaide Thunderbirds, the team of Jamaicans Romelda-Aiken George, Shamera Sterling-Humphrey, and Latanya Wilson, rebounded from last week’s defeat to top Sunshine Coast Lightning 60-56, at the UniSC Arena.
Aiken-George led the Thunderbirds with 43 goals from 48 attempts, with Lauren Frew (14 goals from 21 attempts), and Lucy Austin (three goals from five attempts) getting in on the act.
Meanwhile, Cara Koenen (24 goals from 26 attempst), Steph Fratwell (26 goals from 27 atempts) and Reilley Batcheldor (six goals from nine attempts) got the goals the Lightning.
The game began with a flurry of errors, centre pass missteps, poor passes, and some defenders hungry for the ball. Both teams traded turnovers, but it was the Lightning, who fell behind as they couldn’t convert from their centre pass.
At the other end, the Thunderbirds not only managed to convert theirs but were then able to take advantage of any intercepts on defence.
From there, it was a case of who handled the ball best throughout the first three quarters which ended 17-4, 31-20, 39-36 in favour of the Thunderbirds, before the Lightning rallied to tie things at 50-50 at the end to send the game into overtime.
There seemed to be some level of confusion for both teams, neither remembering the rules of the overtime period. The Lightning was late to realise that the super shot was in play for the entirety of the overtime period, and the Thunder forgot there were two five-minute halves.
Fretwell took advantage of the supershot, as she nailed a few to put her team within reach, but the Thunderbirds showed no fear, courtesy of Frew and Aiken-George, who saw them to a four-goal win.
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