1. Grand prize 
  1. Weekly prize 

These “LALIGA ULTIMATE XPERT PROMOTION” (the “Promotion”) terms and conditions (the “Terms”) apply to you and govern your participation in the Promotion for chances to win certain prizes. You should read these Terms carefully before participating in the Promotion. 

“We” or “us” means International Media Content, a company registered under the laws of St Lucia with registered offices at PO Box BW400, Baywalk Mall, Rodney Bay Castries, St. Lucia References to “we”, “our” and “us” in these Terms also includes our subsidiaries and affiliates (“Affiliates”) from time to time. 

“I” or “You” means the person participating in the Promotion (and “my” and “your” shall have the same meaning). 

By participating in the Promotion, you agree to be bound by these Terms. 

If you do not agree to or accept any of these Terms, you should stop participating in the Promotion immediately. 

Participants may consult these Terms and Conditions on SportsMax’ website ( If you have any queries about the mechanics of the Contest, please do not hesitate to contact us 

  1. What is the SportsMax Laliga Ultimate Xpert Promotion? 

SportsMax is offering its SportsMax social media followers the opportunity to participate in the “LaLiga Ultimate Xpert Promotion powered by SportsMax subject to these terms and conditions. The Promotion allows you to win prizes weekly by correctly answering question on the LaLiga Spanish Competition on the SportsMax Instagram and/or Facebook pages. 

  1. What is the promotional period for Promotion? 

The Promotion is valid from December 13, 2020 through to May 16, 2021 (the “Promotional Period”). 

  1. Who is eligible to enter the Promotion? 

In order to be eligible for the Promotion you must follow the SportsMax Facebook and/or Instagram social media pages and: 

The following persons are excluded from participating in the Promotion: 

  1. How does the promotion work? 

Step 1: To participate in the Promotion, you will need to be eligible and have an active social media account with either Instagram or Facebook. 

Step 2:  You will need to follow a SportsMax’ official profile on applicable social network pages- Instagram and/or Facebook. 

[N.B: This schedule will apply to each match day] 

Step 4: The Eligible participant  MUST answer the question posted by SportsMax using the hashtag:  


#SportsMaxLaLigaUltimateXpert; and 


Step 5: The Eligible participants to correctly answer the LaLiga question will be entered into the LaLiga Ultimate Xpert Prize Draw for the applicable week. Any other posts from the same person will not be valid and will not be considered in the Contest. 

Step 6: The participants who got the Sunday question and answer game correct will be entered in the Weekly Prize draw. One (1) winner will be selected each applicable week to win a prize. 

Step 7: All winners of the Weekly prize draw will be entered in the Grand Prize draw. One (1) winner will be selected to win the Grand Prize. Only weekly winners will be eligible to enter the grand prize draw. 

  1. What are the chances of winning? 

The Promotion includes a “Sunday question and answer game”, the Weekly Prize draw” on Thursdays and the Grand Prize Draw will be at the end of the season 

  1. How many times can I win? Participants can win only once. 
  1. What rewards and prizes can I win? Prizes as stated below. 

The prize pool consists of: 


Applicable Prize 

Sunday question and answer game 

An entry into the Weekly prize draw 

Weekly Prize Draw 

  • authentic LaLiga merchandise consisting of one (1) jersey of their preferred team in LaLiga Santander; 
  • one (1) Puma ball of the Competition. 


Grand Prize Draw 

Round Trip, Economy Class, Win a trip to a LaLiga match in the 2021/2022 Season (September to December) courtesy of LaLiga Santander and SportsMax (subject to additional Terms and Conditions). SportsMax and/or LaLiga also reserves the rights to alter or adjust the time period to include the entire 2021/2022 season to ensure that all safety protocols are observed. 



  1. How will Eligible Participants be notified if they have won a prize? 

The winners will be announced on the SportsMax Zone television programme every Thursday at 6pm. A notification will be sent to the winner via social media direct message the same day of the draw. The winner will be required to respond with their acceptance to SportsMax via the same manner indicated; full name, contact details including phone number and address for delivery of the prize should be included. 

If the required information and/or documentation is not provided, the participant will be disqualified from the Contest and lose their status as a winner.  

If no response has been received within 72 hours, or if either of the winner refuses to accept the prize or did not comply with the requirements of these Terms and Conditions, SportsMax will withdraw the status of winner from the participant in question and grant it to the substitute, who will then hold the status of winner.  

If it is not possible to contact the latter within 72 hours, or if they reject the prize or do not comply with any of the requirements of these Terms and Conditions, they will also be eliminated, with the second substitute then holding the status of winner and so on. SportsMax accepts no liability for any participants who do not respond. 


  1. How are prizes redeemed? 
  1. Upon winning a prize the winner will receive a notification including the congratulatory message and next steps to redeem their prize. 
  1. Identified winners will have a maximum period of seventy two (72) hours from the time the direct message was sent to them to accept the prize and MUST communicate acceptance to SportsMax via the same manner indicated or the prize may be forfeited. 
  1. Once the winner has contacted Digicel and is validated, their prize will be delivered to the address provided by the Winner in the response notification referred above at a convenient date and time for both parties. 
  1. Due to delays arising from the COVID-19 global pandemic; prizes will be delayed and can be delivered between 30 to 60 days of notification to the winner.  
  1. Please note the winner of the Grand Prize must have a valid passport and United States of American, Schengen and/ or any other required visa or its equivalent (the “Travel Documents”) to claim the prize. If the winner will be accompanied by a companion, that companion must also possess valid Travel Documents, all the winners and companions must be 18 years old and over. 
  1. Winners and companions must be willing to be vaccinated and become immunized against infectious diseases including but not limited to Covid-19 in accordance with the laws of participating countries.  
  1. Digicel reserves the right to award any forfeited prizes to another Eligible Customer and to substitute Other Prizes where reasonably required. 
  1. Warranty and support information will be included in product packaging. 


  1. What will winners need to present in order to claim prizes? 

Winners must present a valid Government issued photo ID (passport, voter’s identification card or driver’s licence) and the social media account information used to participate in the Promotion. The winner of the Grand Prize must, within twenty four (24) hours of being announced as the selected winner of the prize, provide to IMC proof of his or her Travel Documents according to the rules and regulations of their country, to visit Spain and necessary flight stops. The winner will be required to complete and sign a redemption form confirming their receipt of the prize and a Consent and Release Form authorizing the use of their picture (where they chose to do so) on Social Media. 

Additional Terms and Conditions 

  1. Participation in the Promotion implies the participants' acceptance of all the Terms and Conditions provided in this document, which must be complied with, and any claims as to the Terms and Conditions waived. 
  2. This Promotion is offered for your personal use and not for commercial use and you agree not to sell any rewards redeemed through this Promotion. 
  3. Participation in the Promotion is free, so it is not necessary to pay anything to participate and win prizes. 
  4. We reserve the right to disqualify you or terminate this offer if, in our sole opinion, the Promotion is being abused, such abuse to include but not be limited to selling or attempts to sell the prizes, whether on a commercial basis or otherwise, general abuse deemed as an attempt to undermine the integrity of our services. 
  5. You are solely responsible for all associated fees and costs incurred by you for redemption of Other Prizes. 
  6. The selected winners must have complied with these Terms and Conditions to enter and to be eligible to win the prizes. 
  7. We reserve the right to modify, extend or discontinue (permanently or temporarily), this Promotion being offered to you at our discretion. 
  8. If a prize is unavailable, we may, in our discretion, substitute the prize with an alternative prize of equal value and/or specification. 
  9. Except where the choice is given to trade, prizes are not exchangeable and are not redeemable for cash. 
  10. We reserve the right to, at any time, with or without notice, vary or cancel the terms and conditions of this Promotion. Any such notification shall be effective immediately or as of the date referred to in such notifications. 
  11. Any personal data relating to participants will be used solely for the purposes of this promotion by IMC and/or by any agent appointed by it to assist with running the promotion on behalf of the IMC and will not be disclosed to a third party for any other purpose without the individual’s prior consent. By entering this Promotion, you consent to the use of your personal data by IMC and/or any agent appointed by it to assist with running the promotion for the purposes of administration of the promotion (including publishing your full name and county and/or disclosing it to third parties on request if you are the winner) and any other purposes to which you have consented. To see our privacy policy visit: 
  12. Winners may share their winnings on their social media platforms and may be required to take part in related publicity, including (without limitation) publication of the name and image of a winner along with their winning entry via SportsMax’ websites, social media and other press and media channels. No additional payment will be given for this. 
  13. Except in the event of its negligence, neither Digicel, nor any other person or party associated with the Promotion, their associated companies, agents, contractors and sponsors or any of its personnel involved in the Promotion, shall be liable whatsoever for any loss or damage incurred or suffered, death or personal injury suffered or sustained, or costs incurred, arising from either participation in the Promotion or from claiming any reward. 
  14. The Eligible Participant acknowledges and agrees that no racist, xenophobic or sexist comments nor shall they use any content that is disrespectful or offensive to teams, players and representatives of the Clubs shall be used same. 
  15. All winners shall agree to respect the image of the Competition, Clubs and players.