Manchester United were seemingly starting a bright new era. Last weekend's EFL Cup success at Wembley was their first trophy in nearly six years and provided a tangible element to the improvement inspired by Erik ten Hag.
But a week on, they have suffered their joint-heaviest competitive defeat of all time, with Liverpool dishing out a truly remarkable 7-0 defeat at Anfield in a game that Reds fans will hope provides a glimpse into their own promising future.
It's been a difficult season for Jurgen Klopp's side, their issues summed up by February's 5-2 demolition at Anfield by Real Madrid, but Sunday's victory – their biggest in the history of this fixture – is the perfect tonic.
Cody Gakpo, Darwin Nunez and Mohamed Salah were the stars, all three scoring twice. In the week that Roberto Firmino announced his imminent departure, it was somewhat fitting that the Reds' new-look attack – and the Brazilian as well – produced such a dominant display.
As ridiculous as it sounds, Liverpool supporters would've been forgiven for seeing letting their early optimism subside, though. Let's not forget, they were 2-0 up against Madrid during the aforementioned chastening defeat – here, they failed to make the most of their initial promise.
United grew into the game and created chances. Antony forced a good save from Alisson, Bruno Fernandes headed agonisingly off target, and Marcus Rashford – of all people – hit a tame effort straight at the goalkeeper when seemingly destined to score.
On the balance of the first half, United would probably feel they were the better side and had the bigger opportunities.
But their sloppiness in the final third provided Liverpool with the encouragement they needed, Gakpo's impact proving especially poignant.
It was the Dutchman whom United were apparently keen on when it appeared Antony was initially unattainable last year. Ten Hag stuck to his first choice and the Red Devils ultimately paid through the teeth to get the Brazilian.
Yet his performance could not have been more contrasting to that of Gakpo. Antony's final pass was routinely disappointing, and he created precious little given how much of the ball he had – and that's been a recurring theme during his early months at United.
With Gakpo, however, there was ruthless purpose in almost everything he did, be it direct runs on the counter or springing breaks with his use of the ball.
Perhaps most importantly, though, was his clinical edge in front of goal.
He exploited space in behind Fred – filling in briefly at right-back for Diogo Dalot – and latched on to Andrew Robertson's incisive pass. One touch knocked the ball inside Raphael Varane, who became unbalanced, and his next was a gorgeous finish into the bottom-far corner.
The goal could not have come at a much better time for the Reds, who were under pressure in that moment just before half-time, and they carried that momentum into what proved to be an utterly astonishing second half.
A comedy of defensive errors from United led to Liverpool doubling their lead 29 seconds into the second period, setting the tone for the next 45 minutes. After Luke Shaw's wayward pass, Casemiro, Varane and Fred all failed to clear the ball, eventually Harvey Elliott's pass was headed in by Nunez.
It only got worse for the visitors.
A corner of their own three minutes later turned into a 3-0 deficit. Gakpo brilliantly led a break, releasing Salah before darting into the box and receiving a return pass, which he impudently flicked past David de Gea.
A kind ricochet led to Salah hammering in number four off the crossbar, before Nunez coolly guided in a towering header as the scoreline began to take a humiliating form for the away side.
More embarrassing defending saw Salah bundle in after fine work by Firmino to become Liverpool's record scorer in the Premier League, and the Brazil forward put the cherry on the icing on the cake, squeezing in past Dalot.
United lost their heads. Shaw and Fernandes were arguably lucky to avoid red cards, while the body language of both – and others – was appalling in the latter stages as Liverpool tried to pile on the misery.
In the end, Liverpool had to settle for seven – it could have been more.
Nevertheless, the Reds' victory was an incredible statement of potential. Nunez has received pelters all season, Gakpo took a few games to start looking like he'd settled.
At times this season Salah has almost had to do it all himself, with injuries to others and a lack of form elsewhere robbing him of the opportunity to really build relationships and partnerships in the attack.
On Sunday it all came together with the ever-reliable Egyptian their heartbeat, providing a chilling glimpse of what could be on the horizon.
Man Utd matchwinner Fernandes: Criticism part of the job
Bruno Fernandes said Manchester United's players cannot afford to get annoyed by outside criticism, after he scored twice to fire the Red Devils to a much-needed win over Sheffield United.
Erik ten Hag's team were roundly criticised for their performance in Sunday's FA Cup semi-final against Coventry City, as they surrendered a 3-0 lead to draw 3-3 before inching through in a penalty shoot-out.
They had also gone four Premier League games without a win (three draws, one defeat) prior to Wednesday's meeting with the rock-bottom Blades, with their hopes of Champions League football all-but over.
They twice trailed as Sheffield United threatened a huge upset, but Fernandes scored twice and supplied an assist as they fought back to claim a 4-2 win.
Asked whether the noise around Sunday's semi-final win had affected the mood at Old Trafford, Fernandes told Sky Sports: "That's part of the job.
"You can be in a run of games where you win eight or nine in a row, and when you lose one you know you'll be criticised.
"Being at Manchester United demands winning every game, so it's part of the job. If there is anyone in the dressing room still not used to that, they will get used to it!
"Being a Manchester United player demands being ready to receive as much criticism as praise. We receive praise when we do good things so we can't be annoyed by the criticism.
"When people want to do that, they might have a point. We can think in a different way, but we have to take it in the same way as we take the credit they give us."
Ten Hag's team did look disjointed for long periods on Wednesday, though, and they have now conceded 50 Premier League goals this season.
The Red Devils have now shipped a half-century of goals in two of their last three Premier League campaigns, having done so just once in their previous 29.
Ten Hag, though, was content with most aspects of their performance, saying: "It was a good game for the crowd, they saw four goals and many chances that we created.
"I think we played quite well, we created many more chances, so there's many positives. But also negatives. Conceding two goals from giveaways, that's unacceptable.
"We want to play dynamic, attacking football. That is what we want to see. Since the winter we have created lots of chances and also scored a lot of those chances."
Premier League record falls as 2023-24 becomes most goal-laden 20-team season
The current Premier League season has become the most goal-laden 20-team campaign in the competition's history, with Harry Maguire the unlikely man to seal 2023-24's place in history.
Maguire scored Manchester United's first equaliser as they twice fought from behind to clinch a 4-2 win over Sheffield United on Wednesday, with Bruno Fernandes netting twice in the second half.
The centre-back's 42nd-minute header was a significant moment, representing the 1,085th goal scored in the Premier League this term.
That is the most ever scored in a season containing 20 teams, since 1995-96.
The 2022-23 season saw 1,084 goals scored, a tally that was reached on the final day to surpass the previous 20-team record of 1,072, set in 2018-19.
It was somewhat fitting for the record-breaking goal to be conceded by Sheffield United, who have certainly played their part in making 2023-24 the most goal-laden season to date.
The Blades have now shipped 92 goals this term, the most ever conceded in a 38-game Premier League campaign.
With four games to come, including a rematch with a Newcastle United team that thrashed them 8-0 earlier this campaign, the prospect of Chris Wilder's men bringing up triple figures is a realistic one.
Atalanta 4-1 Fiorentina (4-2 aggregate): Gasperini's team into Coppa Italia final
Atalanta beat 10-man Fiorentina 4-1 in the second leg of their Coppa Italia semi-final on Wednesday to send them into the final with a 4-2 aggregate victory.
Ademola Lookman and Mario Pasalic netted in stoppage time to settle a thrilling tie, and Gian Piero Gasperini's Atalanta, who are also into the Europa League semi-finals, will now face 14-time Coppa Italia winners Juventus on May 15.
Atalanta, who lost the first leg 1-0, were quick to level the tie when midfielder Teun Koopmeiners scored in the eighth minute. However, Fiorentina defender Lucas Martinez Quarta netted with a header following a free kick after the break.
Gianluca Scamacca then levelled the tie again in the 75th minute with a stunning scissor kick, before Lookman made it 3-1 on the night in stoppage time, paving the way for Pasalic to put matters to bed.
Data Debrief
Atalanta are the first team to qualify for the Coppa Italia final after having lost the first leg since 2014-15, when Juve overturned a first-leg defeat... which also came against Fiorentina.
Koopmeiners, meanwhile, is the midfielder who scored the most goals in all competitions this season among those playing in Serie A (14).
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