Rupert Hunter appointed Chief Commercial Officer at Cricket West Indies

By Sports Desk September 04, 2024

Cricket West Indies (CWI) has announced the appointment of Rupert Hunter as its new Chief Commercial Officer (CCO), marking a pivotal moment for the organization. Hunter, who most recently served as Head of Brand Partnerships at the International Cricket Council (ICC), will officially assume his new role in October, based at CWI's headquarters in Coolidge Cricket Ground, Antigua.

 Hunter brings with him an impressive 24 years of experience in the sports industry, having held senior roles at some of the world's top sports and entertainment agencies. His career includes significant stints at global firms such as Bates Worldwide Advertising, World Sport Group, Havas Sports, IMG Media, and Six Nations Rugby. During his tenure at the ICC, Hunter was instrumental in driving global sponsorships and partnerships, making him a valuable addition to CWI's leadership team.

 Mrs. Debra Coryat-Patton, Independent Director and Chair of the Human Capital & Recruitment Committee, expressed her enthusiasm for Hunter's appointment. "We're excited to welcome Rupert Hunter as our new Chief Commercial Officer. After a thorough selection process, Rupert emerged as the top choice for this very critical role. His global outlook is vital for building strong international partnerships, and he’ll be tasked with driving revenue growth and expanding our fan base in the Caribbean and beyond. With his extensive experience, we’re confident Rupert will hit the ground running and make a significant impact."

 For Hunter, joining CWI represents an opportunity to further build on the region's rich cricketing legacy. "The opportunity to join Cricket West Indies, after hosting an outstanding T20 World Cup tournament, and to re-immerse myself in the world of international cricket is very exciting. West Indies cricket has a very meaningful heritage as well as global appeal, and so I look forward to realizing the full commercial potential of the brand, the teams, and the organization in the months ahead," Hunter said.

 In his new role, Hunter will oversee CWI's Commercial, Marketing, and Communications Department, working closely with newly appointed Communication and Media Manager, Nyssa Pierre. This marks a significant strengthening of the senior executive team as CWI continues its strategic restructuring to improve overall efficiency and performance.

 Hunter's extensive background and international experience are expected to bring fresh perspectives and commercial acumen to West Indies cricket, a sport deeply embedded in the region's cultural fabric. With this new addition to the leadership team, CWI looks set to bolster its commercial portfolio while expanding its reach and influence both in the Caribbean and on the global stage.

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    Sri Lanka captain Dhananjaya de Silva labelled his side's triumph over England as "special" following their eight-wicket win in the final Test at The Oval. 

    Pathum Nissanka's unbeaten century led the tourists to victory, having started day four needing just 125 runs with nine wickets in hand. 

    Despite the loss of Kusal Mendis (39), Sri Lanka were able to halt their seven-match losing streak in Tests against England, claiming their first win against them since June 2014.

    Nissanka's unbeaten 127 from 124 deliveries also made him only the fourth batter to log a strike rate of more than 100 when scoring a ton in men's Tests.

    De Silva hailed Sri Lanka's resilience in claiming the deserved victory, believing his opening batsman is the best in the business for the Lions.

    "It is very special, winning in England. The boys were tough enough to handle the pressure and get into some scenarios," De Silva told BBC Sport.

    "It is not comfortable. There was hard work put in by the bowlers and batters. We were there in every match - had positive points. The boys wanted to win in the end.

    "Credit to all of the bowlers. They have been on target from ball one. In the second innings, they were spot on.

    "He [Nissanka] was in form the last couple of years and doing well in white-ball format. He has proved he is the best opener in Sri Lanka right now."

    Kamindu Mendis, who struck 113 from 183 deliveries in the Lions' five-wicket defeat in the first Test, was handed Sri Lanka's Player of the Series after the triumph.

    Mendis was consistent with the bat throughout the series, scoring 267 runs across the five innings he was in at the crease. 

    "It's a good win in these conditions. We did really well, especially the seamers and the batters did really well today," Mendis said.

    "In these conditions, you have to face very difficult situations but I just wanted to enjoy it. That's it.

    "I just made small changes, not big ones. It's a big deal but you have to be confident in your ability and enjoy your game.

    "It's always a challenge facing seamers in England."

    Sri Lanka's attentions will now turn to a two-match Test series on home soil against New Zealand, starting on September 18 at the Galle International Stadium.

  • 'Coldplay can't be number one every week' – Root confident in England's approach 'Coldplay can't be number one every week' – Root confident in England's approach

    England have much to be positive about despite losing the final Test of their three-match series against Sri Lanka.

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    England were firmly second best as they lost by eight wickets at The Oval in the third Test, with Sri Lanka picking up just their fourth win in the longest format on English soil.

    Yet after winning the first two Tests, and their three matches against West Indies earlier in the summer, England have plenty to be happy with, so says Root, who used a musical comparison to emphasise his point.

    "Not so much this week, but it has been a good summer," Root told BBC Sport.

    "We have played some really good cricket along the way. We have had new faces come into the team and some really exciting prospects off the back of that. We are constantly learning and evolving as a group, and it is nice to contribute to that.

    "I don't think we played our best cricket this week and that is going to happen from time to time. Coldplay can't be number one every week.

    "My point being is we are always trying to move the game forward. We wanted to keep our catchers in and as batters want to find ways of putting the opposition under pressure.

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    Root plundered 375 runs across six innings in the series, including two hundreds in the second Test.

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    "When you are 127 not out you can look back and say what a brilliant innings it was. He was brave enough to take the challenge on and that is what we pride ourselves on as well - how can you knock bowlers off a length, how can you make it difficult for them to build pressure on you.

    "Some of our guys have a different method to how I would do it and that is what makes us such a good team when we are at our best, because we compliment each other really well and find a different way of getting teams to bowl away from where the danger is.

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    England's focus now switches to an ODI series against Australia, with bowler Gus Atkinson having been rested after sustaining an injury at The Oval.

  • Sri Lanka cruise to victory as Nissanka stars on day four Sri Lanka cruise to victory as Nissanka stars on day four

    Pathum Nissanka's unbeaten century guided Sri Lanka to an eight-wicket win over England in the final Test of the three-match series.

    Sri Lanka went into day four at The Oval in a commanding position, needing just 125 for victory with nine wickets to spare.

    And despite Shoaib Bashir taking a fantastic catch in the deep to dismiss Kusal Mendis (39), the tourists ultimately cruised to just their fourth Test win on English soil.

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    Data Debrief: Take two for Nissanka

    Nissanka was in excellent form throughout this match, and followed up his excellent 64 with a sublime knock in the second innings, sealing his second Test ton in the process.

    His performance helped Sri Lanka snap a seven-match losing run in Tests against England, and claim their first win since a 100-run victory back in June 2014. It had been England's longest winning run against Sri Lanka in the format.

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